Hisar Ka Sabse Practical Google Ads aur PPC Training Program
Kya aap chahte hain ki aapka business ya aapke clients ka business Google ke pehle page pe instantly dikhe? SEO mein months lagte hain — lekin Google Ads se aap aaj hi Google ke top pe aa sakte hain. HSDM ka Google Ads course in Hisar aapko sikhata hai ki Search Ads, Display Ads, Shopping Ads, aur YouTube Ads kaise chalayein — real budget ke saath, real results ke liye.
- [Free Demo Class Book Karein] → /contact/
- [Full Digital Marketing Course Dekhein] → /digital-marketing-course-hisar/
| Stat | Value |
|---|---|
| Google Ads Modules | 10+ |
| Ad Types Covered | 5+ |
| Certifications | 4+ Google Certified |
| Training Mode | Offline + Online |
Google Ads Course in Hisar — Kyun Seekhein PPC?
Socho — jab koi Hisar mein Google pe “best digital marketing course” ya “AC repair near me” search karta hai, toh sabse pehle jo results dikhte hain woh Google Ads hote hain. Woh businesses jo Google Ads chalate hain woh sabse pehle dikhte hain — aur sabse zyada clicks unhe hi milte hain.
Google Ads — Pay Per Click (PPC) — duniya ka sabse powerful paid advertising platform hai. Iska faayda yeh hai ki:
- Turant results — aaj campaign chalao, aaj traffic aaye
- Targeted audience — bilkul sahi waqt pe, bilkul sahi insaan ko ad dikhao
- Full control — budget aap set karo, jab chahein band karo
- Measurable ROI — har ek rupaye ka hisaab — kitna kharch, kitna mila
HSDM ka Google Ads course in Hisar aapko yeh skill deta hai:
- Google Search Ads se targeted leads generate karna
- Display Ads se brand awareness banana
- Shopping Ads se ecommerce sales badhana
- YouTube Ads se video marketing karna
- Campaigns optimize karke maximum ROI nikalna
Chahe aap ek fresher ho, business owner ho, ya digital marketer banna chahte ho — HSDM ka PPC course aapke liye game-changer hai.
Google Ads PPC Course Hisar — Quick Overview
| Details | Information |
|---|---|
| Course Name | Professional Google Ads (PPC) Course |
| Institute | HSDM — Haryana School of Digital Marketing |
| Location | Hisar, Haryana |
| Website | hsdmhisar.com |
| Duration | 4–6 Weeks |
| Mode | Offline (Classroom) + Online (Zoom) |
| Level | Beginner to Advanced |
| Language | Hindi + English (Hinglish) |
| Ad Types Covered | Search, Display, Shopping, YouTube, App, Performance Max |
| Tools Covered | Google Ads, Google Analytics 4, Google Tag Manager, Keyword Planner |
| Certifications | Google Ads Search, Display, Shopping, Video — 4 Certifications |
| Trainer | Dinesh Jangid (10+ Years Experience) |
| Placement | 100% Placement Assistance |
HSDM Google Ads Course Hisar — Poora Syllabus 2026
Module 1 — PPC aur Google Ads Ki Neenv
- PPC (Pay Per Click) kya hota hai
- Google Ads kaise kaam karta hai — auction system samajhna
- Google Ads vs SEO vs Social Media Ads — kab kya use karein
- Google Ads account structure — Account → Campaign → Ad Group → Ad
- Quality Score kya hota hai aur kyun important hai
- Ad Rank — Google kaise decide karta hai kaunsa ad pehle dikhaye
- Google Ads ke different types — overview
Module 2 — Google Ads Account Setup
- Google Ads account create karna — step by step
- Billing setup — Indian payment methods
- Google Ads Editor — bulk editing ke liye
- Campaign settings — location, language, schedule, budget
- Ad scheduling — sahi waqt pe ad dikhana
- Device targeting — mobile, desktop, tablet
- Conversion tracking setup — Google Tag Manager se
Module 3 — Keyword Research for Google Ads
- PPC ke liye keyword research kaise karein
- Match types samajhna:
- Broad Match — maximum reach
- Phrase Match — targeted reach
- Exact Match — precise targeting
- Negative keywords — galat clicks rokna
- Google Keyword Planner use karna — search volume, CPC, competition
- Long tail keywords vs short tail — PPC mein difference
- Competitor keywords research — Auction Insights
- Keyword list organize karna — Ad Groups mein
Module 4 — Google Search Ads (Sabse Important)
- Search campaign create karna — complete walkthrough
- Ad copy likhna — effective aur Google-approved
- Headlines — 15 headlines kaise likhein
- Descriptions — 4 descriptions optimize karna
- Ad Extensions (Assets):
- Sitelink extensions
- Callout extensions
- Call extensions
- Location extensions
- Price extensions
- Structured snippet extensions
- Image extensions
- Lead form extensions
- Responsive Search Ads (RSA) — AI se optimize hone wale ads
- Dynamic Search Ads (DSA) — automatically website se ads banana
- Ad approval process aur policies
- A/B testing — different ads test karna
Module 5 — Google Display Ads
- Display Network kya hai — 35 lakh+ websites
- Display campaign create karna
- Audience targeting types:
- Affinity audiences
- In-market audiences
- Custom intent audiences
- Remarketing audiences
- Similar audiences
- Display ad formats — static images, animated, responsive
- Canva se display ad banane ki practice
- Placement targeting — specific websites pe ad dikhana
- Brand safety settings
- Display ads ke liye best practices
Module 6 — Google Shopping Ads (E-Commerce Ke Liye)
- Google Merchant Center account setup
- Product feed banana aur upload karna
- Shopping campaign create karna
- Product listing optimization — title, description, images
- Smart Shopping campaigns
- Performance Max campaigns
- Shopping ads vs Search ads — kab kya use karein
- ROAS (Return on Ad Spend) optimize karna
Module 7 — YouTube Ads (Video Advertising)
- YouTube Ads account setup — Google Ads se connect
- YouTube ad formats:
- Skippable in-stream ads (5 second baad skip)
- Non-skippable in-stream ads (15 seconds)
- Bumper ads (6 seconds)
- Discovery ads (search results mein)
- Masthead ads
- Video ad script likhna — pehle 5 seconds sabse zaroori
- Audience targeting on YouTube
- YouTube campaign create karna — live practice
- Video ad metrics samajhna — views, VTR, CPV
Module 8 — Performance Max Campaigns
- Performance Max (PMax) kya hai
- PMax vs traditional campaigns — difference
- Asset groups banana — headlines, images, videos, descriptions
- Audience signals set karna
- PMax ki reporting samajhna
- Kab PMax use karein aur kab nahi
Module 9 — Remarketing aur Retargeting
- Remarketing kya hota hai aur kyun powerful hai
- Google Ads remarketing tag setup
- Remarketing lists banana — website visitors, cart abandoners
- Search remarketing (RLSA) — past visitors ko search pe target karna
- Display remarketing — websites pe dobara dikhna
- Customer match — email list se audience banana
- Dynamic remarketing — products dekhne wale users ko target karna
Module 10 — Bidding Strategies
- Manual CPC — khud bid set karna
- Automated bidding strategies:
- Target CPA (Cost Per Acquisition)
- Target ROAS (Return on Ad Spend)
- Maximize Clicks
- Maximize Conversions
- Maximize Conversion Value
- Enhanced CPC (ECPC)
- Smart bidding kab use karein
- Budget optimization — daily budget vs monthly budget
- Bid adjustments — device, location, time ke hisaab se
Module 11 — Conversion Tracking aur Analytics
- Conversion kya hota hai — lead, sale, call, form fill
- Google Tag Manager setup — bina developer ke tags add karna
- Conversion actions setup — website conversions, phone calls, imports
- Google Analytics 4 + Google Ads link karna
- Attribution models samajhna — last click, first click, data-driven
- Import conversions from Google Analytics
- Micro vs macro conversions
- Conversion rate optimize karna
Module 12 — Campaign Optimization aur Scaling
- Quality Score improve karna — landing page, CTR, ad relevance
- Search Term Report — kaunse words se clicks aa rahe hain
- Negative keywords regularly add karna
- Ad performance analyze karna — CTR, CPC, CPA, ROAS
- A/B testing — ads, landing pages, bidding strategies
- Campaign scaling — successful campaigns ka budget badhana
- Seasonal adjustments — sale aur festivals ke time
- Competitor analysis — Auction Insights report
H3: Module 13 — Landing Page Optimization
- Landing page aur Google Ads ka connection
- Perfect landing page ke elements
- Landing page A/B testing
- Mobile landing page optimization
- Page speed — Google Ads Quality Score pe impact
- CTA (Call to Action) optimize karna
- Lead form aur thank you page setup
- Heatmaps — user behavior samajhna
Module 14 — Google Ads Reporting aur Client Management
- Google Ads dashboard samajhna
- Key metrics — Impressions, Clicks, CTR, CPC, CPA, ROAS, Conversions
- Monthly PPC report banana — client ke liye
- Google Looker Studio se visual reports banana
- Client communication — results explain karna
- Google Ads audit — existing campaigns ki health check
Bonus Module — Google Ads Freelancing aur Agency
- PPC freelancer ki role aur responsibilities
- Fiverr aur Upwork pe Google Ads services offer karna
- PPC proposal aur contract likhna
- Pricing — Google Ads management kitna charge karein
- Apni PPC agency shuru karna
- Multiple client accounts manage karna
- Google Ads portfolio banana
5 Types Ke Google Ads — Sab Seekhenge
| Ad Type | Kahan Dikha | Best For |
|---|---|---|
| Search Ads | Google search results mein | Leads, sales, direct response |
| Display Ads | 35 lakh+ websites pe | Brand awareness, remarketing |
| Shopping Ads | Google Shopping tab mein | E-commerce product sales |
| YouTube Ads | YouTube videos pe | Video marketing, brand building |
| Performance Max | Sab jagah — AI driven | Overall business goals |
Google Ads Course Mein Kaunse Tools Sikhenge?
| Tool | Use |
|---|---|
| Google Ads | Main advertising platform |
| Google Keyword Planner | Keyword research aur volume |
| Google Analytics 4 | Traffic aur conversion analysis |
| Google Tag Manager | Tags aur tracking setup |
| Google Merchant Center | Shopping ads ke liye product feed |
| Google Looker Studio | Visual reporting |
| Google Ads Editor | Bulk campaign editing |
| Auction Insights | Competitor analysis |
| Canva | Display ad creatives banana |
| SEMrush / SpyFu | Competitor PPC research |
HSDM Ka Google Ads Course Kyun Choose Karein?
1. Live Campaign Chalana Seekhenge
HSDM mein sirf theory nahi — aap real Google Ads account mein live campaigns chalayenge. Real budget, real keywords, real results. Yeh hands-on experience invaluable hai.
2. 4 Google Certifications — Officially Google Certified
HSDM ke saath aap Google ke 4 official certifications lete hain:
- Google Ads Search Certification
- Google Ads Display Certification
- Google Ads Shopping Certification
- Google Ads Video (YouTube) Certification
Yeh certifications Google Skillshop pe milte hain — globally recognized aur resume ke liye powerful.
3. Google Tag Manager — Bina Developer Ke
Conversion tracking setup karna ek critical skill hai. HSDM mein Google Tag Manager practically sikhaya jaata hai — taaki aap bina kisi developer ki help ke tracking setup kar sakein.
4. Real Client Projects
HSDM mein enrolled students real client campaigns pe kaam karte hain — Hisar ke local businesses ke Google Ads manage karte hain. Yeh experience direct portfolio mein jaata hai.
5. Local Business Ads — Hisar Focus
Hisar ke local businesses ke liye Google Ads run karna — local service ads, call ads, location extensions — yeh HSDM mein specially sikhaya jaata hai.
6. Updated 2026 Curriculum
Google Ads platform baar baar update hota hai. HSDM ka curriculum Performance Max, AI-driven bidding, aur 2026 ke latest Google Ads features ke saath hamesha updated rehta hai.
7. Lifetime Support
Campaign koi issue aaye course ke baad bhi? HSDM alumni group mein poochho — Dinesh sir ya alumni help karenge. Lifetime connection, lifetime support.
Google Ads Course Ke Baad Milne Wale Certifications
| Certification | Provider |
|---|---|
| Google Ads Search Certification | Google Skillshop |
| Google Ads Display Certification | Google Skillshop |
| Google Ads Shopping Certification | Google Skillshop |
| Google Ads Video Certification | Google Skillshop |
| HSDM Google Ads Course Certificate | HSDM Hisar |
Yeh 4 Google certifications LinkedIn pe add karo aur jobs aur freelance clients attract karo. Yeh proof hai ki aap Google ka certified professional hain.
Google Ads Course Ke Baad Career Kya Hoga?
| Career Option | Monthly Earnings |
|---|---|
| Google Ads Executive | ₹18,000 – ₹35,000 |
| PPC Specialist | ₹28,000 – ₹55,000 |
| Paid Search Manager | ₹40,000 – ₹80,000 |
| Performance Marketing Manager | ₹50,000 – ₹1,20,000 |
| Freelance Google Ads Expert | ₹30,000 – ₹1,50,000+ |
| PPC Agency Owner | Unlimited |
Freelancing Mein Google Ads Ki Demand
Google Ads management Fiverr aur Upwork pe ek premium service hai. Ek client ka monthly Google Ads management ₹10,000–₹50,000 milta hai — plus ad spend ka 10–15% management fee. 3–5 clients ke saath aap ₹50,000–₹2,00,000/month kama sakte hain.
HSDM Google Ads Course — Kiske Liye Hai?
Students aur Fresh Graduates Performance marketing ek high-paying, fast-growing field hai. HSDM ka PPC course aapko ek in-demand skill ke saath job market mein utarta hai.
Business Owners Hisar mein aapka business hai aur aap chahte hain ki turant leads aayein? Google Ads seekhke khud apne campaigns chalao — agency ko paise dene ki zaroorat nahi.
Digital Marketers Pehle se digital marketing mein hain? Google Ads add karo apni skills mein aur apni salary ya freelancing income 2x karo.
Freelancers Pehle se freelancing karte hain? Google Ads management add karo apni services mein — yeh ek high-ticket service hai.
Marketing Professionals Traditional marketing mein hain aur digital mein shift karna chahte hain? Google Ads sabse ROI-measurable digital channel hai — yeh seekhna career transition ko easy banata hai.
HSDM Google Ads Students Kya Kehte Hain?
Testimonial 1 — Sanjay Kumar (Business Owner, Hisar): “Mera Hisar mein packers aur movers ka business hai. HSDM se Google Ads seekhne ke baad maine khud campaign chalaya. Pehle hafte mein 12 leads aayi. Pehle main agency ko ₹15,000/month de raha tha — ab woh paise bhi bach rahe hain aur results bhi better hain.”
Testimonial 2 — Kavita Sharma (PPC Freelancer, Hisar): “HSDM se Google Ads course kiya aur 2 mahine mein Upwork pe pehla client mila — ek US-based e-commerce store. ₹45,000 per month sirf ek client se. Ab mere 3 clients hain. Google certifications ne profile pe bahut fark kiya.”
Testimonial 3 — Deepak Yadav (Performance Marketer, Gurugram): “HSDM se Google Ads seekhne ke baad mujhe Gurugram ki ek performance marketing agency mein job mili. ₹38,000/month package mila fresher hote hue. Dinesh sir ki practical training ne mujhe interview mein sabse alag banaya.”
Testimonial 4 — Sunita Devi (Housewife → Freelancer, Hisar): “Ghar pe baithe kuch karna chahti thi. HSDM ka Google Ads course online kiya. Aaj main 2 local Hisar businesses ke ads manage karti hoon — ₹25,000/month kama rahi hoon ghar se. Pehle sochti nahi thi yeh possible hai.”
Google Ads (PPC) vs SEO — Kya Fark Hai?
| Google Ads (PPC) | SEO | |
|---|---|---|
| Results Kab Milte Hain | Turant — same day | 3–6 mahine |
| Cost | Per click pay karo | Time invest karo |
| Guaranteed Position | Haan (budget se) | Nahi (effort se) |
| Traffic Kab Tak | Jab tak budget hai | Long-term |
| Targeting | Bahut precise | Broad |
| Best For | Turant leads chahiye | Long-term organic growth |
Recommendation: Dono ek saath use karne pe sabse zyada ROI milta hai. Google Ads se turant traffic aur SEO se long-term free traffic.
[SEO bhi seekhein →] /seo-course-hisar/
Sirf Google Ads Course Lein Ya Full Digital Marketing Course?
| Google Ads Course Only | Full DM Course | |
|---|---|---|
| Duration | 4–6 Weeks | 3–6 Months |
| Google Ads Coverage | Deep (14+ Modules) | Moderate |
| SEO | Nahi | Haan |
| Social Media Ads | Nahi | Haan |
| Freelancing | Basic | Advanced |
| Certifications | 4–5 | 15+ |
| Best For | PPC specialist banna | Complete DM expert banna |
Recommendation: Sirf Google Ads specialist banna hai toh yeh course perfect hai. Complete digital marketer banna hai toh [Full DM Course →] /digital-marketing-course-hisar/ chunein.
HSDM Google Ads Course Mein Admission Kaise Lein?
Step 1 — Contact Karein WhatsApp ya call karke HSDM se baat karein. Saare sawaalon ka jawab milega.
Step 2 — Free Demo Class Attend Karein Ek free Google Ads demo class attend karein — live Google Ads account dekhein aur samjhein.
Step 3 — Enroll Karein Simple form bharein aur apna batch choose karein.
Step 4 — Seekhna Shuru Karein Pehle din se live Google Ads account pe kaam. Aapka PPC career aaj se shuru!
Batch Timings:
- Morning Batch: 8:00 AM – 10:00 AM
- Evening Batch: 6:00 PM – 8:00 PM
- Weekend Batch: Saturday + Sunday
- Online Batch: Flexible (Zoom)
Google Ads Course Hisar — Aksar Pooche Jaane Wale Sawaal
Q1: Google Ads course ki fees kitni hai Hisar mein? A: HSDM ki fees reasonable hain. Latest fees ke liye directly contact karein. EMI option bhi available hai.
Q2: Kya beginner Google Ads seekh sakta hai? A: Bilkul. HSDM ka Google Ads course ekdum zero se shuru hota hai. Koi pehle se knowledge zaroor nahi.
Q3: Kya Google certifications milti hain? A: Haan, Google Skillshop se 4 official certifications milte hain — Search, Display, Shopping, aur Video.
Q4: Kya live campaigns chalana sikhaya jaata hai? A: Haan, HSDM mein real Google Ads account mein live campaigns chalana seekhte hain — real budget ke saath.
Q5: Google Ads expert banne ke baad kitna kama sakte hain? A: Fresher PPC executive ₹18,000–₹35,000/month se shuru. Experienced specialist ₹50,000–₹1,20,000/month. Freelancing mein aur zyada potential.
Q6: Kya yeh course online ho sakta hai? A: Haan, live Zoom classes aur recorded sessions dono available hain.
Q7: Kya business owners ke liye bhi yeh course useful hai? A: Bilkul. Apna business Google pe instantly promote karna seekhein — agency ko paise dene ki zaroorat nahi.
Q8: Google Ads aur Facebook Ads mein kya fark hai? A: Google Ads mein woh log dikhte hain jo already search kar rahe hain — high intent. Facebook Ads mein interest-based targeting hoti hai. Dono ki apni value hai.
Aur Padhein — Related Courses
- [Digital Marketing Course in Hisar →] /digital-marketing-course-hisar/
- [SEO Course Hisar →] /seo-course-hisar/
- [Social Media Marketing Course →] /smm-course-hisar/
- [Freelancing Course Hisar →] /freelancing-hisar/
- [Digital Marketing Career Hisar →] /dm-career-hisar/
Google Ads Master Banne Ka Waqt Aa Gaya!
Hisar ke jin businesses ne Google Ads seekha hai woh din-raat leads generate kar rahe hain. Aur jo PPC experts hain woh ghar baithe ya office se bahut achha kama rahe hain. Yeh skill aap bhi seekh sakte hain — HSDM ke saath.
Free demo class bilkul free hai — ek baar aakar live Google Ads account dekho.
[Free Demo Class Book Karein →] /contact/
[WhatsApp Pe Baat Karein →] wa.me/91XXXXXXXXXX